by Pay-per-click (PPC) advertising is a great way to monetize your websites traffic. Instead of directly selling products, you earn revenue when visitors click on ads displayed on your site. This approach is particularly appealing if you have a blog or website with consistent traffic. Let’s explore some of the best PPC platforms that could help you make money online.
Google adsense
Google AdSense is a popular program that lets you place ad spaces on your website. Google then fills these spaces with relevant ads, and you earn money when users view or click the ads. Google pays around $0.49 to $2 cost per click (CPC) in Google Ads. To get started with AdSense, create an account and link it to your website. After you get approved, choose your preferred ad sizes and placements to improve clicks while maintaining a good user experience. Make sure to add an ads.txt file to your blog to give you the flexibility to connect with ad providers other than Google.
Ezoic
This ad optimization platform uses machine learning to help website owners increase ad revenue. Unlike AdSense, Ezoic has a lower payout threshold of $20. It accepts sites with fewer than 10,000 pageviews. However, 500–1,000 visits per month are recommended. Ezoic uses EPMV, meaning you earn based on visitor behavior rather than just ad clicks. It also works alongside AdSense, providing access to Google ad exchange for higher-paying ads. They offer a 3% lifetime referral commission. And you could potentially earn up to $15 per 1,000 visitors.
Raptive
Raptive, formerly known as AdThrive, is a premium ad network for high-quality publishers. To join Raptive, your website should have at least 100,000 monthly pageviews, mainly from the US, UK, Canada, Australia, or New Zealand, and unique, engaging content. Raptive claims to boost RPM by 75% and guarantees a 20% increase within two weeks for those switching. As a Premier Google Certified Publishing Partner, Raptive provides access to Google AdX. They offer SEO support, traffic growth assistance, and an affiliate platform. RPMs range between $12 and $30 per 1,000 visitors.
PropellerAds
PropellerAds is a flexible ad network offering various ad formats, including popunders. It can work alongside Google AdSense to help you maximize earnings. PropellerAds provides automated ad optimization and a simple ad creator. It also provides smart tools such as AI-powered bidding tool, a traffic estimator, etc. Its anti-adblock software will help you bypass ad blockers, potentially increasing your revenue by up to 50%. They offer RPMs reaching up to $7, with quick payouts every Thursday for earnings above $5. And a 5% lifetime referral commission.
Infolinks
This is a global ad platform that your websites can earn through contextual ads. Unlike many PPC platforms, Infolinks has no minimum traffic requirement. That makes it accessible for any publisher. Once you add the Infolinks script to your website, ads will start showing in your content. It uses real-time traffic analysis to show relevant ads to visitors. With RPMs up to $5, it can sometimes outperform AdSense. Their referral program pays 10% of a referral’s earnings for 12 months.
Outbrain
Outbrain is a native ad network that provides an alternative to PPC programs like Google AdSense. It allows publishers to sell ad space directly to advertisers or use its Smartlogic ad server for better ad placements. What makes Outbrain stand out is that, it supports multiple languages, including English, French, German, and Spanish, and it offers automated tracking.
Adsterra
Adsterra is an easy-to-use ad network for bloggers and affiliates to make money. It offers simple approval and has no strict traffic requirements. You can monetize your social media traffic with its smart direct link. Adsterra approval takes about 10 minutes, and you can monetize different social media traffic.
What else can I do to monetize my blog?
Yes, of course advertising isn’t the only way to generate income from a blog. Other options include, Paid subscriptions. You can create and sell subscriptions online, allowing loyal readers to buy access to exclusive content via membership plans. Keep some content free to attract readers, but supplement it with in-depth posts that subscribers would pay for. Give readers a preview of exclusive posts and encourage them to subscribe.
Affiliate marketing. This involves partnering with businesses and promoting their products or services on your blog. If your website visitors makes a purchase via the unique affiliate link on your website, you earn a commission. Affiliate marketing programs include Wishup. It is a remote job marketplace that connects small businesses to virtual assistants. Wishup offers a $1000 commission for every virtual assistant hired through your affiliate link. SEMrush offers $200 for every sale and $10 on each trial activation. Pabbly offers a 30% commission on all product sales within 40 days. Fiverr offers commissions of $15-150 per referral, or $10 + 10% recurring for 12 months.
Where can I get paid to write articles online?
If you enjoy writing, you can also get paid to write articles for other websites. Some sites that pay for articles include Wow Women on Writing. This site focuses on female writers and pays up to $150 for a 3,000-word feature article. Cracked.com is a humor site that pays for funny, smart, and creative content. You can earn $100 per article initially, with potential bonuses. B. Michelle Pippin. This site looks for articles aimed at helping small businesses increase their profits. It focuses on improving their influence or impact. The site pays for original work and business, or marketing hacks.
